Back in April, we launched our mobile image ads based on the recommended guidelines of the Mobile Marketing Association (MMA). At about the same time, the MMA published its new mobile advertising guidelines. The new guidelines set forth suggested sizes for image ads that were different from its previous guidelines, so our image ad sizes were not in line with the new recommendations.
We're delighted to announce that our mobile image ads are now MMA-compliant. Google mobile image ads now come in six sizes -- three sizes for each of two different aspect ratios: 6x1 and 4x1. We've also increased our file size allowances so you can do even more with your advertising creatives. Watch the video below to see a comparison of the old and new image ad sizes.
We think that working with industry standards like those proposed by the MMA will help us create the best experience for our advertisers and users. We will continue to work with the MMA to ensure consistency between our formats and future guidelines.
And don't worry, if you have an ad in an old format that's already uploaded to your account, it will continue to run. From here on out, though, we'll be accepting uploads only in the MMA-compliant formats. To take a look at our new offering, refer to our mobile image ads example page. You can also get a refresher on our mobile image ads policies.
8th July'2008, Google launched its own world -- a virtual world, to be exact. Lively, which Google likes to call a "virtual experience," allows you to create an avatar, decorate your own virtual room, invite friends to your room and do things you've always dreamed of, like blow up oil barrels on a deserted island.Unlike popular virtual worlds such as Second Life, Lively doesn't require you to download new software. All you need is a browser plug-in. The service is also more distributed than Second Life: Its rooms will live on Web pages on Facebook and other sites, so you might stumble across them when browsing the Internet. Rooms can be private spaces, with entry by invitation only, or open-topic rooms, where you can meet people interested in discussing topics you love, like Angelina Jolie, Jennifer Aniston or Google. It also ties into other Google services. You can stream YouTube videos into your virtual living room or post your Picasa pictures on your walls.
It's easy to choose avatars from a number of different options, including a turban-wearing bear. It's easy to change their clothes, hair color and skin color. It's easy to drag and drop furniture and lava lamps to position them around your room. Want your turban-wearing bear to wave to the hot mama across the room? Just type \wave. Want him to giggle? Just type \laugh.Lively looks hip, too. It's kind of a combination between anime and a Disney movie, with wide-eyed avatars and colorful, angular scenery. Chat bubbles are brightly colored and attached to avatars with long stems.
All of which leads to the big question: Is Lively going to be the site that finally brings virtual worlds into the mainstream? Probably, said Chris Sherman, executive director of Virtual Worlds Management, an industry trade group. "With a player like Google jumping into this, you're going to see a lot more people understand this space and pay attention to it," he said.
Sony's 2.41 firmware update for the PS3 is apparently out and riding the network updates. This according to readers and those of the official PlayStation Blog.Now take deep breath, install, and hope your system doesn't hang like it did for the few 2.40 unfortunates.
Source- http://www.engadget.com/2008/07/08/ps3-2-41-firmware-out-now/
More characters join the Tatsunoko vs. Capcom fray! Previously, it was announced that the Capcom side was getting Street Fighter III's Alex and the Tatsunoko side was getting Gan-chan from anime Yatterman. The latest brawlers in this gaming characters versus anime character fight: Darkstalkers' Morrigan Aensland, Onimusha: Dawn of Dreams' Soki, Hurricane Polymar and Golden Warrior Gold Lightan.
As game site Arcade Renaissance points out, the game's button layout seems similar to the Sengoku Basara X one. Something to keep in mind as Japanese arcade location tests kick off this weekend! That, and the possibility of even more new characters.Source- http://kotaku.com/5022806/morrigan-onimushas-soki-joining-new-capcom-brawler
We've just released in the US a new version of Google Talk designed specifically for the iPhone and iPod Touch browsers. In addition to sending your friends Gmail messages from your iPhone,
you can now chat with them while you're on the move, too! In your iPhone browser, just go to www.google.com/talk, sign in and start chatting. That's it. Google Talk runs entirely in the browser so there's no need to download or install anything.There are some differences from using Google Talk on your computer. For instance, in order to receive instant messages with Google Talk on your iPhone, the application needs to be open in your Safari browser. When you navigate away to another browser window or application, your status will be changed to "unavailable" and your Google Talk session will be restarted when you return.
Other than that, we've tried to keep the design as faithful to the desktop experience as possible, so it should be familiar to you. You can select from a quicklist of the people you contact most, search your contacts, and manage multiple conversations. You'll never have to miss out on the latest gossip or updates from friends just because you're away from a computer.
On the Google Maps for mobile team we're always experimenting with new technologies, so we're happy to announce that we've started testing voice search as a new feature. Starting today, you can speak your business query instead of typing it on a select group of BlackBerry devices (Pearl 8110, 8120, and 8130, US only). Voice search in Google Maps uses the same speech recognition engine as GOOG-411, our free directory assistance service.
Using your voice to search for businesses is super useful in situations when you can't type, when the name of the business is long, or when you're not sure how to spell it. In other situations -- when you're in a library or a rock concert, for example -- typing makes more sense. Keeping that in mind, we designed this feature to allow you to choose whether to speak or type. Get it now on your BlackBerry Pearl by visiting http://m.google.com/maps on your mobile phone, or learn more here.
Using voice search is as simple as 1, 2, 3:
- Press "0" to center the map view around your location
- Press the left-side key and hold it while you say the name or type of business you're looking for (for example, "pizza")
- When you're done speaking, release the left-side key, and our voice recognition technology will figure out your request and find the business you've been looking for, no typing needed.
This feature is experimental, which means a couple of things. First, similar to other voice-recognition technologies, the accuracy of voice recognition will improve over time as more people use the voice search feature. Second, the feature is currently only supported on 8110, 8120 and 8130 BlackBerry Pearl models in the US. Third, we'd love to get your feedback on it -- feel free to leave your comments below.
Update (8/12/08): we've been busy fixing bugs and adding support for BlackBerry 8100, so now voice search works on all Pearl devices. Hopefully, this will resolve any issues some of you might have had before. You can check out the updated version from any BlackBerry Pearl device in the US -- point your mobile browser to http://m.google.com/maps
We've got some exciting submissions on Mobile Tricks, our new YouTube channel celebrating everything that can be done with a mobile phone. Today's theme is "getting away."
You can get away from that annoying guy who keeps trying to friend you on MySpace (from the comedy group The Vacationeers)...
...get away with a good deal (thanks to Jenny Hsieh, a student at Art Center)...
... or even get away with a pretty cool magic trick (courtesy of Marco Tempest, the Virtual Magician).
Can you figure out how he did it? Look for the reveal -- and more great videos -- next week.
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